The Challenge
Good Reviews. Not Enough of Them.
Derek's plumbing business had been running for 12 years. He was technically excellent and his customers loved him — but he was sitting at 4.2 stars with 31 reviews. Not bad, but not enough to dominate the map pack in Nashville's competitive market.
His biggest pain point was unpredictability. Some months he'd get 5 new reviews, other months zero. He had no system. He'd ask verbally at the end of jobs, but most customers said "sure!" and then never followed through once they got home.
And he had no way to know when a job went wrong. Twice in one year, customers posted negative reviews that blindsided him completely — issues he could have fixed if he'd known.
Before BLD Proof
- 31 reviews after 12 years in business
- 4.2 star rating with no upward trend
- Relying on verbal asks — 5% actually left a review
- Two surprise negative reviews in 12 months
- No visibility into customer satisfaction after job close
What Derek Needed
- Consistent review requests after every single job
- A filter to catch unhappy customers privately first
- Something his techs didn't have to think about
- Higher rating to win the Google map pack
The Solution
Every Job Close. Automatic.
Derek connected BLD Proof to his Jobber account. Every time a job was marked complete, the review request SMS went out automatically — no action from Derek or his team required. The message was personalized with the customer's first name and Derek's business name.
The Reputation Shield was what really changed things. Instead of 4-star-or-above customers being the only ones who saw the Google review link, anyone who tapped a 1–3 star rating got redirected to a private feedback form. Derek would get notified and call them within the hour.
Day 1
Connected Jobber — first review request fired automatically
Setup took 15 minutes. Derek's first automated review request went out to a kitchen drain job completed that afternoon.
Week 1
14 reviews in 7 days — more than the previous 3 months combined
The backlog of recent jobs generated an immediate burst. Rating moved from 4.2 to 4.5 within the first week.
Week 3
Reputation Shield catches a frustrated customer before they post
A homeowner upset about a scheduling delay rated 2 stars privately. Derek called, apologized, offered a discount on their next service call. The customer later left a 5-star public review.
Month 2
4.9 stars. 112 new reviews. First page Google ranking.
AquaFlo entered Nashville's Google local pack for "plumber Nashville" — first time in 12 years of business. Inbound calls increased 40% without any ad spend.
★★★★★
"I went from 31 reviews to 143 in two months. We are now the highest-rated plumber in Nashville. I wish I had done this the day I started the business."
DJ
Derek Johnson
Owner, AquaFlo Plumbing · Nashville, TN
The Results
60 Days. Total Market Flip.
112
New Reviews
In 60 days, up from 31 total
4.9★
Google Rating
Up from 4.2 at start
40%
More Inbound Calls
From Google organic alone
#1
Map Pack Ranking
"Plumber Nashville" — organic
72%
Review Conversion
Of SMS requests convert
3
Disasters Avoided
Negative reviews intercepted
Features Used
Derek's Daily Stack
⭐
Review Generation
Auto-triggered from Jobber on every job close
🛡️
Reputation Shield
1–3 star customers go private, not to Google
📞
Missed Call Text Back
Instant reply while techs are under a sink
🤝
Referral Magic
Asks happy customers to refer friends & neighbors